Every Beer Trail Starts with The First Step

·      Have you ever thought about starting a regional beer trail?

·      Want to drive traffic to your taprooms?

·      Encourage state or regional tourism?

As you know, craft beer enthusiasts are willing to travel for the love of discovery, brewery hopping all the way. That’s where BeerTrail.com comes in and since we’re in early-stage development, I’d appreciate your input and feedback. We always aim to elevate the industry and connect our followers with the folks who brew the suds.

Brief Intro

I’m Kevin Mardorf, MA Brewers Guild member and founder of Craft Beer Community, LLC. We’ve proudly built a massive community of over 300,000 passionate craft beer enthusiasts (and growing) on BeerFests.com, The Craft Beer Community, CTBeer.com and coming soon, BeerTrail.com.

With over a decade in business, we’ve helped execute 1,000 beer fests and sold 800,000 tickets using our expertise and ticketing software. Along the way, I’ve learned that people value experiences when they attend live events, and they want them to be as fresh as the beer you’re serving!

We’ll Bring the Beer Fest to You – no more lugging equipment!

I believe that beer trails are the future of beer festivals and since customers are willing to travel for a fresh brew experience, breweries no longer need to schlep everything, including staff, to a venue. We can bring them to you! 

Goal: create a simplified, turnkey discovery experience for you and your customers. If they’re on your beer trail, they’re in your venue spending money.  

Your Input is Crucial: Let’s talk and collaborate on “how” your beer trail gets done, because we want to get it right. I’ll bring lots of ideas and background but what’s most important is how it’s going to work best for your operation. In general, craft beer lovers looking to explore new brews will receive a mapped-out experience, customized by how you want to design the trail.

Transparency: We make money when you do and build in a percentage of ticket sales when you use our turnkey ticket sales platform. We sell merchandise online and at events. We provide fee-based event marketing solutions (as needed).  

First steps: Beginning January 1st, I will hit the road “virtually” on a listening & learning tour of MA breweries. It’s important to me that I hear feedback on BeerTrail.com and anything else that’s on your minds.

Be a part of our Listening & Learning Tour!

To schedule a time to chat, please visit: https://calendly.com/beerfests

I'm eager to hear your feedback!

Cheers,
Kevin Mardorf
Founder   
800-801-FEST x4

More than 150 Brewers Came Together For Learning, Networking and The Love of Good Beer.

Knowledge sharing is what makes the craft beer industry special and sets us a part from other industries. It’s amazing to see colleagues and friends jumping in to help a fellow brewer in need – lending cans, ingredients and advice. 

Despite our numbers -- now 188 breweries across the Commonwealth – our industry is still young. We are still converting and educating macro beer drinkers, and working to keep consumers drinking and loving craft beer.

Continuing our education, sharing what we know, and attending events like MBG Con ensures that MA Beer will always have the highest quality standards possible..  

The MBG’s second annual conference drew 150 attendees to Jack's Abby Craft Lagers and helped to raise $10,000 for our association. These are crucial funds to aid our organization’s work -- to protect and promote the interests of craft brewers. 

Our voice carries the most weight on Beacon Hill when we are unified. When we are all working together for a common goal. We are currently working to combat decades old franchise laws, to achieve selling rights at farmers’ markets, to expand brew pub rights for self-distribution, and are working to keep our seasonal beer gardens. 

A huge thanks to everyone who contributed to the event's success by speaking, sending your colleagues and staff to learn, and/or financially supporting the event. It’s a real team effort to pull together an afternoon of learning and knowledge sharing.

We raise a glass to the Hendler brothers and the entire staff at Jack's Abby Craft Lagers for hosting, to our MBG Con Committee – Jeremy Cross, from Jack’s Abby Craft Lagers, Maureen Fabry, from CraftRoots Brewing Co., Chris Sellers from The People’s Pint and Kelsey Roth from Exhibit ‘A’ Brewing Co., as well as event support from Christine Healy at Craft'd Events, Ryan Daigle from Wachusett Brewing Co., and Adam Romanow from Castle Island Brewing Co. 
 
And last and certainly not least thank you to leading sponsor Bernstein Shur,and supporting sponsors, ABS Commercial, Acadia Insurance, Amoretti, BeerFests.com, Bowditch & Dewey, BrewWizz, Click Insurance, Craft'd Company, DWS Printing Associates, Eastern Standard Provisions, Fat Basset Design, Four Star Farms, Hub International Insurance, InTouch Labels, MassPay, Micromatic, One Off Apparel, Patriot Energy, Rochester Midland Corp. and Theilmann. 

These folks not only helped to make this event affordable for attendees but they are also members of the MBG. They care deeply about the craft beer industry, so please return the favor by checking out their services to see if they are fit for your needs. 

Our friends at MassPay generously donated their video services throughout the day to capture all of the conference sessions. Those who purchased tickets to the event will have access to all of the day's workshops. If you did not attend the event, you will be able to purchase access to these video sessions. 

We can only improve with your feedback. If you attended the event please share your experience by completing this brief survey. Thanks for your time! 

Until next year!