The MBG and the Eco-Friendly Beer Drinker support sustainability efforts with a two-year grant from the EPA.
Rob Vandenabeele lives every day like it’s Earth Day.
Cofounder of the local blog Mass. Brew Bros. and a longtime public school teacher, Vandenabeele has combined his love for craft beer and the environment in a new way. After earning a certificate in Sustainability from Harvard Extension School, Vandenabeele—aka the Eco-Friendly Beer Drinker—is now the field manager of a grant-funded program helping Massachusetts breweries prevent waste and reduce their energy usage, in collaboration with the Massachusetts Brewers Guild and UMass Boston’s Center for Sustainable Enterprise and Regional Competitiveness.
Since October, Vandenabeele has visited 19 Bay State breweries and counting, to show small businesses how they can become greener—and save money in the process. Thanks to a Pollution Prevention Grant funded by the Environmental Protection Agency, Vandenabeele’s expertise is available to any Massachusetts brewery for at least the next 18 months, at no cost to business owners. Vandenabeele can come in to assess a brewery’s operations, and make recommendations about ways it could become more efficient. He’ll connect business owners with networks and resources to help them achieve their sustainability goals.
“It takes time. It takes effort. It takes knowledge,” Vandenabeele says, and he understands small business owners are already stretched thin. “Why the EPA gave us this grant is because we can go into a business” and inform them about their many options.
These days, due to the state’s ban on organic waste, breweries are likely already recycling their spent grains. They’re probably already collecting and reusing PakTechs. But what are some other ways this industry can become more environmentally friendly?
Well, Vandenabeele is glad you asked.
Harnessing Renewable Energy
You don’t have to install your own solar panels or wind turbines to use renewable energy. Vandenabeele understands that infrastructural upgrades can be cost prohibitive, or even impossible for some breweries that don’t own their own facilities.
There are some that are doing it, of course:
Barrington Brewery and Restaurant was the first in Massachusetts to invest in an on-site solar array.
Riverwalk Brewing in Newburyport leases space in a large building with a 500-kilowatt solar array on the roof and also has a wind turbine. The brewery draws 100% of the energy it uses from on-site renewables.
7th Wave Brewing in Medfield owns its own building (which also houses 10 other businesses, including a distillery and a sake brewery). A 500-kilowatt solar array on the roof produces more power than the building uses—so not only does the brewery not have an electricity bill to pay, but it actually collects a check each month from Eversource.
But those are examples of the gold standard. Vandenabeele wants every brewery (and private citizen!) to know about how easy it can be to invest in renewable energy through purchase power agreements.
With a PPA, customers buy electricity from a third-party contractor, which works with other providers of renewable energy—be it solar, wind, hydro, etc. “Someone else is doing all the work” to set up the source of power, Vandenabeele explains, while the brewery’s electricity-bill money is, “in essence, going to increase the infrastructure for renewable power.”
For developers of renewable power sources, it can be lucrative, because federal and state governments are incentivizing purchase power agreements. But PPAs can also save money for energy users. Amherst Brewing Company’s five Hangar Pub restaurants, Coastal Mass. Brewing Co., Exhibit ‘A’ Brewing Co., Fieldcrest Brewing Co., Lost Shoe Brewing & Roasting Co., Moby Dick Brewing Co., and Pioneer Valley Brewing Co., have all tied to community solar through associate member of the MBG, East Coast Renewable Energy. Participants are expected to save 10% on their electric bills through the program.
There's no investment required whatsoever to participate in a PPA—and in fact, most agreements offer a discount because of the environmental benefits. Check out the state’s website about purchase power agreements to learn about the options, or get in touch with East Coast Renewable Energy for a free evaluation.
Reducing Organic Waste
Until the U.S. tackles the problem of food waste—which sees nearly 40% end up in landfills annually—Vanguard Renewables is stepping in with a solution.
The Agawam-based company collects organic waste such as spent grains, food scraps, and even out-of-code beer and turns it into methane gas, which can be used for energy, through a controlled process called anaerobic digestion. If this waste ends up in a landfill, it also becomes methane, which is a potent greenhouse gas that contributes to increased atmospheric warming and climate change.
An associate member of the MBG, Vanguard Renewables is already working with numerous Massachusetts breweries, including Berkshire Brewing Company, Riverwalk, Jack’s Abby, Tree House, Wachusett Brewing, and White Lion. In 2022, the company recycled nearly 11,000 tons of brewery waste, mitigating about 6,350 tons of carbon dioxide. That’s equivalent to planting more than 100,000 trees. The renewable energy produced by anaerobically digesting that waste is capable of fueling a city bus for over 1,000,000 miles, according to Vanguard.
While methane gas is still a fossil fuel, harnessing it in a controlled way, from rescued organic waste, is a more environmentally friendly source of it than fracking is, Vandenabeele notes.
Sourcing Local Ingredients
Supporting your local brewery feels great—but how local is that beer, really? In reality, the grain base probably grew in the Midwest or Canada, and the hops were likely flown in from the Pacific Northwest. “There are substantial emissions involved with that delivery,” Vandenabeele says.
Using locally grown ingredients achieves two major goals: One, it cuts down on greenhouse gas emissions associated with shipping materials, and two, it supports the local economy. More demand for New England-grown ingredients “creates new opportunities for local farmers to consider a whole new crop,” Vandenabeele says.
CraftRoots Brewing is unique in sourcing all the malt it uses from New England craft maltsters, as well as the majority of its hops from a family farm in Western Mass. Redemption Rock in Worcester, the first Massachusetts craft brewery to become a certified B Corp; Wormtown, Lamplighter, Trillium, and Exhibit ‘A’ Brewing Co. have also all produced exclusively local products.
“They’re putting their money where their mouth is,” he says. “If you’re a farmer thinking about growing barley or wheat, you need to have an end-market to sell it to. So if Lamplighter says, ‘We’ll take as much as we can get from you,’ that’s huge.”
The Northeast Grainshed Alliance was founded in 2020 to increase demand for Northeast grains. It promotes networking and collaboration between local growers, processors, and makers; and it increases understanding about the value of regional grains through various communications and policy advocacy strategies. The SQFT Project, for example, is a tool makers can use to calculate the square footage of farmland involved in making a product, and features a logo signifying the product’s commitment.
“For consumers, you should buy that beer if you care about the environment,” Vandenabeele says. If a beer touts 100% local hops or malt—even a one-time, special release—“that’s serious dedication by that brewery.”
Creating a sustainable culture
Portico Brewing, which recently opened its first taproom in Somerville after years as a contract brand, has hit the ground running with plans for sustainability, says Vandenabeele, who helped the company apply for and receive a grant from the state Department of Environmental Protection. The MassDEP Reduce, Reuse, Repair Micro-Grant provides recipients up to $5,000 to establish waste reduction projects. Portico is using its grant to help pay for reusable silverware, plates, bowls, trays, and stainless steel cups for its taproom and in-house kitchen, in an effort to have zero waste.
The new brewery at Boynton Yards is also working to become a certified bike-friendly business, and is establishing partnerships with local conservation groups like the Charles River Watershed Association, the Somerville Urban Forestry Division, and the Great Massachusetts Cleanup. Portico also has its sights set on becoming the first Massachusetts brewery to become a member of 1% For the Planet, a non-profit organization that encourages all kinds of businesses to donate a percent of gross sales to environmental causes.
Sure, Portico has the clean slate of its first brick-and-mortar—but well-established breweries can make these changes, too. Vandenabeele, the MBG, and our partners at UMass Boston are excited to show you how.
To learn more and set up a sustainability evaluation at your brewery, email the Eco-Friendly Beer Drinker today. Happy Earth Day!
